Reviews on Constant Contact: How it Helps Your Business and Why You Should Use It

If you’re looking for a reliable email marketing tool, you might have come across Constant Contact. With over 25 years of experience, it’s one of the oldest players in the email marketing game. But does it still hold up against newer, more modern tools? In this article, we’ll give you an in-depth review of Constant Contact and show you how it can help your business.

Constant Contact is a popular email marketing service provider that helps small businesses and organizations to create and send email campaigns, manage contacts, and track email campaign performance. It has been around for over 20 years and has helped millions of small businesses grow their email lists and build relationships with their customers. But is Constant Contact a legit company? In this article, we will provide you with all the necessary information to help you decide whether or not to use Constant Contact for your email marketing needs.

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What is Constant Contact?

Constant Contact is an email marketing tool that lets you create, send, and track emails. You can use it to create email newsletters, automated campaigns, surveys, and more. It also comes with a built-in drag-and-drop editor, making it easy for even non-technical users to design professional-looking emails.

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Benefits of Using Constant Contact

1) User-Friendly Interface

One of the biggest advantages of using Constant Contact is its user-friendly interface. It’s easy to use and doesn’t require any technical skills. You can create an email campaign quickly using its drag-and-drop editor.

2) Email Campaigns

Constant Contact offers various types of email campaigns that you can create, including email newsletters, welcome emails, event invites, and more. You can also schedule your emails to be sent at a specific time or date.

3) List Building

Constant Contact lets you grow your email list by adding a sign-up form to your website or social media pages. You can also import contacts from other sources, such as Outlook, Gmail, or Excel.

4) Tracking and Analytics

Constant Contact provides detailed reports on your email campaigns, including open rates, click-through rates, bounces, and unsubscribes. You can use this information to improve your future campaigns.

5) Integrations

Constant Contact integrates with various third-party tools, including social media platforms, e-commerce platforms, and more. You can use these integrations to automate tasks and streamline your workflow.

Constant Contact Pricing: How to Choose the Right Plan for Your Business

As a business owner, choosing the right email marketing service is crucial for your marketing strategy. One of the most popular email marketing services is Constant Contact. However, choosing the right plan and pricing can be overwhelming. In this article, we’ll break down Constant Contact’s pricing structure, features, and provide tips on choosing the right plan for your business.

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What are the features of constant contact

As a business owner, you understand the importance of connecting with your customers and potential clients. One of the most effective ways to do so is by using email marketing. But with so many options available in the market, it can be challenging to choose the right one. Constant Contact is one of the most popular email marketing tools available, but is it hard to use? In this comprehensive review, we will dive deep into the features and functionality of Constant Contact, helping you decide if it is the right choice for your business needs.

Constant Contact is an email marketing software that helps businesses of all sizes create, send, and track email campaigns. It has been around for over 20 years and is trusted by more than 700,000 customers worldwide. Constant Contact offers a variety of features, including email templates, list building tools, automation, and analytics.

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Features of Constant Contact include the following:

1).User-Friendly Interface

One of the biggest advantages of Constant Contact is its user-friendly interface. The platform is intuitive and easy to navigate, even for beginners. When you first log in, you are greeted with a dashboard that displays all of your recent campaigns and contacts. From here, you can easily create a new email campaign, manage your contacts, and view your reports.

2) Customizable Email Templates

Constant Contact offers a wide range of customizable email templates that make it easy to create professional-looking emails. The templates are organized into categories such as newsletters, announcements, and promotions, making it easy to find the right one for your needs. You can also create your own templates from scratch or save your favorite designs for future use.

3) List Building Tools

Building and managing your email list is a critical component of email marketing. Constant Contact offers a variety of list building tools, including sign-up forms, landing pages, and pop-ups. These tools make it easy to capture new leads and grow your email list. You can also segment your list based on criteria such as location, interests, and purchase history, allowing you to send targeted campaigns to specific groups of subscribers.

4) Automation

Automation is a powerful feature of Constant Contact that can save you time and improve your email marketing results. You can set up automated campaigns that are triggered by specific actions, such as a new subscriber joining your list or a customer making a purchase. You can also create automated welcome series, abandoned cart emails, and birthday emails, among others.

5) Analytics

Analytics are essential for tracking the success of your email campaigns. Constant Contact provides detailed reports that show you how your emails are performing, including open rates, click-through rates, and unsubscribes. You can also track revenue generated from your email campaigns and use this information to improve your marketing strategy.

Is Constant Contact Hard to Use?

Overall, Constant Contact is not hard to use. The platform is intuitive and easy to navigate, even for beginners. The customizable templates and list building tools make it easy to create and manage your email campaigns, while the automation and analytics features help you save time and improve your results.

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Constant Contact Pricing

Constant Contact offers two pricing structures: Email and Email Plus. The Email plan starts at $20 per month and includes email templates, list building tools, tracking, and reporting. The Email Plus plan starts at $45 per month and includes additional features, such as automation, event management, surveys, coupons, and more.

Additionally, Constant Contact offers a 60-day free trial with no credit card required. This allows businesses to test out the platform and see if it’s the right fit for their needs.

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Tips for Choosing the Right Plan

When choosing a plan, it’s essential to evaluate your business’s needs and goals. Here are some tips for selecting the right Constant Contact plan:

• Evaluate Your Email Marketing Goals: Before choosing a plan, evaluate your email marketing goals. Determine what you want to achieve with your email marketing strategy and the features you need to accomplish those goals.
• Consider the Size of Your Email List: The size of your email list plays a significant role in determining the right plan. If you have a small email list, the Email plan may be sufficient. However, if you have a larger email list and require advanced features, the Email Plus plan may be the better option.
• Assess Your Budget: Constant Contact’s pricing may be higher than other email marketing services. Therefore, it’s essential to assess your budget and determine how much you can afford to spend on email marketing.
• Look for Discounts: Constant Contact offers discounts for prepaying for six or twelve months in advance. If you plan to use the service long-term, this could save you money in the long run.
• Take Advantage of the Free Trial: Constant Contact offers a 60-day free trial. Use this time to test out the platform and evaluate if it’s the right fit for your business.

Is Constant Contact a legit company?

Yes, Constant Contact is a legit company. It is a subsidiary of Endurance International Group, a publicly-traded company that also owns other well-known brands such as Bluehost, HostGator, and iPage. Constant Contact has been in business for over 20 years and has helped millions of small businesses grow their email lists and build relationships with their customers.

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Why should you use Constant Contact?

There are several reasons why you should consider using Constant Contact for your email marketing needs. First and foremost, Constant Contact offers a user-friendly interface that makes it easy for users to create and send professional-looking email campaigns. It provides users with customizable email templates, drag-and-drop editing tools, and a wide range of email marketing features that allow users to create and send targeted email campaigns that resonate with their customers.

Secondly, Constant Contact offers affordable pricing plans that cater to the needs of small businesses and organizations. Its pricing plans start at $20 per month for up to 500 contacts and increase based on the number of contacts a user has on their email list.

Thirdly, Constant Contact provides users with excellent customer support. Its customer support team is available via phone, email, and live chat to help users with any questions or issues they may have.

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Is Constant Contact better than other email marketing service providers?

Constant Contact is one of the leading email marketing service providers in the industry, but is it better than other email marketing service providers? The answer to this question depends on your specific needs and preferences. Constant Contact offers a wide range of email marketing features that make it easy for users to create and send targeted email campaigns. It also provides users with excellent customer support and affordable pricing plans.

However, there are other email marketing service providers that offer similar or even better features than Constant Contact. For example, Mailchimp is another popular email marketing service provider that offers users a wide range of email marketing features and integrations. Mailchimp also offers a free pricing plan that allows users to send up to 10,000 emails per month to up to 2,000 subscribers.

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What is Constant Contact best for?

1)Creating and Managing Email Campaigns

Constant Contact offers a wide range of features to help businesses create and manage email campaigns. Its drag-and-drop email editor makes it easy to create professional-looking emails without any coding experience. Constant Contact also provides pre-designed email templates that businesses can use to create their email campaigns quickly.

2) Building Email Lists

One of the most important aspects of email marketing is building a quality email list. Constant Contact provides tools to help businesses build and grow their email lists. Businesses can use signup forms, pop-ups, and landing pages to collect email addresses from their website visitors. Constant Contact also offers list segmentation, which allows businesses to send targeted emails to specific groups of subscribers.

3) Analyzing Email Campaigns

Constant Contact provides detailed analytics to help businesses track the performance of their email campaigns. Businesses can see who opened their emails, clicked on links, and made purchases. This information can help businesses optimize their email campaigns for better results.

4) Integrating with Other Tools

Constant Contact integrates with a wide range of other tools, including social media platforms, e-commerce platforms, and CRMs. This integration makes it easy for businesses to connect their email marketing efforts with their other marketing channels.

5) Excellent Customer Support

One of the key advantages of Constant Contact is its excellent customer support. Businesses can contact the support team via phone, email, or chat, and they will receive prompt and helpful assistance.

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Pros of Constant Contact

• User-Friendly Interface: Constant Contact has a user-friendly interface that makes it easy for even non-technical users to create and send professional-looking emails.
• Large Collection of Email Templates: Constant Contact offers a large collection of email templates that are customizable to fit your specific needs. With over 100 templates to choose from, you can find the perfect one for your business.
• Robust List Management Features: Constant Contact offers robust list management features that allow you to segment your email lists based on various criteria. This helps you to send targeted emails to specific groups of subscribers.
• Third-Party Integrations: Constant Contact integrates with many third-party services, including social media platforms, e-commerce platforms, and more. This makes it easy to connect your email marketing campaigns with your other marketing efforts.
• A/B Testing: Constant Contact allows you to perform A/B testing on your email campaigns, which helps you to optimize your emails for better results.

Cons of Constant Contact

• Limited Automation: Constant Contact’s automation features are limited compared to some other email marketing services. This can be a disadvantage for businesses that rely heavily on automated email campaigns.
• No Free Plan: Constant Contact does not offer a free plan. This can be a disadvantage for small businesses or those on a tight budget.
• Limited Customization: While Constant Contact’s email templates are customizable, there are limits to how much you can customize them. This can be a disadvantage for businesses that want to create highly customized emails.
• High Pricing: Constant Contact’s pricing is higher than some other email marketing services. This can be a disadvantage for businesses that are looking for a more affordable option.
• Email Deliverability: Constant Contact’s email deliverability rates are not as high as some other email marketing services. This can be a disadvantage for businesses that rely heavily on email marketing to reach their target audience.

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FAQs

Does Constant Contact have a free plan?

No, Constant Contact doesn't have a free plan, but it offers a 60-day free trial for new users.

Can I cancel my Constant Contact account anytime?

Yes, you can cancel your Constant Contact account anytime, and you'll only be charged for the time you've used.

Can I use Constant Contact to send SMS messages?

No, Constant Contact doesn't offer SMS messaging, but you can use its integrations to connect with other SMS marketing tools.

Is Constant Contact GDPR-compliant?

Yes, Constant Contact is GDPR-compliant and offers features such as GDPR consent and data protection.

Does Constant Contact provide customer support?

Yes, Constant Contact offers customer support via phone, email, and chat. It also has a comprehensive knowledge base with articles and tutorials.

Conclusion

Constant Contact is a robust email marketing tool that offers various features to help businesses grow their email list, create engaging campaigns, and track their performance. Its user-friendly interface, integrations, and detailed reporting make it a great choice for beginners and advanced users alike. While it may not be the cheapest option on the market, its pricing plans are competitive

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